腾讯欲撮合斗鱼虎牙合并

腾讯欲撮合斗鱼虎牙合并

Tencent to Merge Douyu and Huya
腾讯欲撮合斗鱼虎牙合并

According to Bloomberg, Tencent is planning to consolidate Huya and Douyu, the two biggest gaming-focused live-streaming platforms in China. The proposal has been raised to the level of the company’s general office and the merger can be completed within the year if the company moves fast enough, according to a Chinese media outlet. Tencent is already Huya’s biggest shareholder and also owns over a third of Douyu.
据彭博社透露,腾讯计划合并虎牙和斗鱼这两家中国最大的游戏直播平台。据一家中国媒体报道,这一提议已经上报到了公司总办公室,如果公司行动够快的话,合并可以在一年内完成。腾讯是斗鱼的最大股东,并拥有斗鱼三分之一以上的股份。

Tencent is said to seek to control or at least become the biggest shareholder of the merged entity. If completed, the deal would create an online game streaming giant with more than 300 million users and a combined market value of $10 billion, further solidifying Tencent’s lead in Chinese games and social media.
据说腾讯力争控制或者至少成为合并后的最大股东。如果交易完成,腾讯将成为一个拥有超过3亿用户和100亿美元总市值的网络游戏流媒体巨头,这将进一步巩固腾讯在游戏和社交媒体领域的领军地位。

According to data from MobTech, the combined entity will take up to 80% of the market. Sources familiar with the matter said that a merger could also involve eGame, Tencent’s own streaming site and ranked No. 4 in the country. The potential merger will significantly lowered the cost of competition in the game live-streaming industry, while giving the new platform an edge in competition with Bilibili, a video platform that is also marching into the esports realm.
据MobTech的数据,合并后将占据80%的市场份额。知情人士表示,合并还可能涉及到腾讯自己在中国排名第四的媒体网站eGames(爱游戏)。合并将大大降低游戏直播行业的竞争成本,同时让新平台在与视频平台Bilibili的竞争中占据优势,而Bilibili也正进军esport(电子竞技)领域。

Both Douyu and Huya have not responded in regards to the issue.
斗鱼和虎牙对合并尚未做出回应。

From 2019, the League of Legends World Championship Series, the most popular esports game in China’s gaming community, started to adopt a new auction system to sell its exclusive run in China. Bilibili won 3-year exclusive broadcasting rights for 800 million yuan over competitors including Douyu and Huya.
从2019年起,中国游戏界最受欢迎的体育竞技游戏英雄联盟全球总决赛中国赛区采用新的拍卖模式。Bilibili以8亿元竞拍下3年独播权,力压斗鱼、虎牙等竞争对手。

Kuaishou Esports Livestream, a services backed by Kuaishou, Douyin’s biggest rival in China, is also pushing into the game streaming realm by signing various professional esports players.
抖音在中国最大的竞争对手“快手”(Kuaishou)旗下的“快手电子竞技”(Kuaishou ESports Livestream),也正通过与多名电子竞技选手签约,从而进军游戏领域。

NetEase News cited a source with direct knowledge of the matter that “To Tencent, Huya is a pawn, Douyu is a friend, while Kuaishou and Bilibili are opponents.” The source also said that there is a high chance that Douyu and Huya will be able to keep their independent operation team after the consolidation.
网易新闻援引一名知情人士的话:“对腾讯来说,虎牙是棋子,斗鱼是伙伴,而快手和B站则是对手。”该爆料者还说,斗鱼和虎牙在合并后很有可能保留独立的运营团队。

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