Twitter承认连续3年高估受众数量

Twitter admits overstating audience figures for 3 years
Twitter承认连续3年高估受众数量

Twitter admitted to overstating its audience figures by nearly 2mn users for almost three years, as it reported its first quarterly results since the social media company agreed a $44bn buyout from Tesla chief Elon Musk.

Twitter承认在近三年的时间里将其受众数量高估了近200万用户。这是这家社交媒体公司自同意被特斯拉(Tesla)首席执行官埃隆•马斯克(Elon Musk)以440亿美元收购以来,首次报告季度业绩。

It is the second time that Twitter has miscalculated its user numbers, after discovering in 2017 that a similar error had gone unnoticed for three years.

这是Twitter第二次承认错误计算用户数量。此前该公司曾在2017年发现一个持续三年未被注意到的类似错误。

The latest mistake was revealed just days after Twitter agreed a leveraged buyout by Musk. The entrepreneur has hinted at plans to reshape Twitter’s business model, which currently relies on advertising for more than 90 per cent of its revenues.

最新错误是在Twitter同意马斯克的杠杆收购几天后披露的。这位企业家暗示他计划重塑Twitter的商业模式;该公司目前的商业模式依靠广告获得90%以上的营收。

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