TikTok Launches Artist-Centric Music Insights Platform & Pre-Release Tool
TikTok 推出以艺术家为中心的音乐洞察平台和预发布工具
TikTok on Tuesday debuted TikTok for Artists, a music insights platform aiding artists in career growth by offering data on content performance, fan demographics (age, language, gender), and step-by-step guides. It also launched “Pre-Release” to let artists promote upcoming albums, allowing fans to pre-save to Spotify/Apple Music. Shifting focus from streaming, TikTok aims to boost music discovery/promotion. The platform is live in 30+ countries, with more rollouts planned.
TikTok 周二推出了 TikTok for Artists，这是一个音乐洞察平台，通过提供内容表现数据、粉丝人口统计信息（年龄、语言、性别）和分步指南，帮助艺术家发展事业。该公司还推出 “预发布” 工具，让艺术家宣传新专辑，粉丝可将专辑预保存到 Spotify 或 Apple Music，发布后即可立即收听。TikTok 从流媒体转向专注于音乐发现和推广。该平台已在 30 多个国家上线，计划拓展更多地区。
