宝马CEO:欧盟内燃机禁令对本土车企不利

BMW chief warns EU combustion engines ban is stoking price war with Chinese rivals
宝马CEO:欧盟内燃机禁令对本土车企不利

Zipse sees ‘imminent risk’ to European makers of cheaper cars vying against brands such as BYD
齐普策警告,欧盟到2035年淘汰内燃机汽车的计划正将欧洲的较廉价汽车制造商推向一场胜算不大的价格战,对手是中国电动汽车制造商。

BMW’s chief executive has warned that EU plans to ban combustion engine vehicles is pushing European makers of cheaper cars into a price war with Chinese rivals that they are unlikely to win.
宝马(BMW)首席执行官奥利弗•齐普策(Oliver Zipse)警告称,欧盟禁止内燃机汽车的计划正将欧洲的较廉价汽车制造商推向一场他们不太可能获胜的价格战,对手是中国电动汽车制造商。

“The base car market segment will either vanish or will not be done by European manufacturers,” said Oliver Zipse, pointing to the growing ambitions of Chinese car brands such as BYD, which specialise in electric vehicles.
齐普策表示:“基础汽车细分市场要么将消失,要么不会由欧洲制造商来做。”他指出,专注于电动汽车的比亚迪(BYD)等中国汽车品牌的雄心越来越大。

China — the world’s largest market for cars — has in the past 15 years built up an electric vehicle industry that has cornered much of the world’s battery supply chains and is now, among increasingly fierce competition at home, trying to enter the European market.
中国是世界最大的汽车市场,在过去15年里,中国建立了一个电动汽车产业,垄断了全球大部分的电池供应链,而现在,随着国内竞争日益激烈,中国企业正试图进入欧洲市场。

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